Creasey was appointed EVP, sales, co-productions & acquisitions, at Banijay Rights in August 2020.
Based in Los Angeles, Creasey oversees all sales operations and teams for territories outside EMEA. Exploring opportunities across linear, SVOD and AVOD, he also leads on scripted co-productions in the US and rest of the world, alongside sales and acquisitions.
Creasey joined the company following Banijay Rights’ acquisition of Endemol Shine Group, having previously served as EVP, sales and acquisitions for sales arm Endemol Shine International.
Reporting to Banijay Rights CEO Cathy Payne, he is across the company’s extensive multi-genre catalogue of over 150,000 hours of stand-out programming.
With an invaluable client base, cross-platform sales experience, unrivalled knowledge of the catalogue and extensive commercial wisdom, Creasey works closely with Banijay Rights’ leadership team to set the strategy and grow the business across his assigned territories.
He joined Endemol Shine International in 2006 as director of sales, distribution, and has spent his career to date selling and exploiting some of the world’s largest entertainment brands. Prior to his significant stint at Endemol Shine International, Creasey was head of sales at Celador International.
